2 out of every 3 products labeled as “Italian” outside of Italy are Italian sounding / value: €100 billion ($121 billion) worldwide

Learn how to recognize real Italian products!

Awareness on the differences between real vs Italian sounding food and beverage products.

Is that product actually Italian?

What do all those logos mean?

DOP, IGP, and STG logos

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Story telling through content creation

We tell the history and traditions of Italian food products though content creation on the leading social media platforms.

Best video: 5.7 million views / 6 videos with 1 million+ views / 50+ videos with 100,000+ views

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Stop Italian Sounding® Articles

Dig deeper into the history, legends, and traditions that are behind Italian food and beverage products.

Italian food is not just food, it’s a lifestyle.

Exploring Italian Dining: Trattoria, Osteria, Ristorante
Whether you're planning a trip to Italy or already have one planned, …
Tips for your next trip to Italy
Whether you're a seasoned traveler or planning your first trip to Italy, …
Made in Italy Day: A Tribute to Artisanal Heritage
Today marks a significant occasion as we celebrate the first ever “Made …